The Rainmaker Advisors

Market Potential & Targeting Analysis

Thoughtful targeting and prioritization is a critical early step in a growth plan.

Rainmaker can help firms establish a focused targeting strategy with a scan of the market that includes research to identify specific prospects that match your ideal client profile. We can provide preliminary data and prepare lists for prioritization by pursuit leaders based on a set of strategic relationship factors. We also can help identify key competitors and networking opportunities such as relevant associations and sponsorships.

Rainmaker facilitates targeting workshops that guide teams through a hands-on process of prioritizing targets that fit their ideal client profiles. Targets are sorted into tiers that drive specific strategies and approaches tailored to the nature of each prospect relationship. This process helps growth teams focus their limited time and resources on its highest-potential opportunities.

Thoughtful targeting and prioritization is a critical early step in a growth plan.

Key Benefits

Sharpens Targeting Strategy for Your Client Profile.

Reveals Smarter Pursuit Decisions.

Clearly Surfaces Market Opportunities.

Focuses Limited Growth Resources.

“We initially hired Rainmaker to help us create a growth plan for our firm. We received so much more.  Rainmaker helped us change many of our processes which enhanced our firm.  We are a completely new firm and have benefited very much from the expertise of the Rainmaker team.”

Susan Smolenski COO | DoBoer Baumann & Co.

“The client loyalty program proved to be a very useful. The process was smooth, and we received some very valuable feedback from our clients. We appreciate this type of practical service that assists us in client retention.”

Richard Crabtree Partner | Whalen CPA

“Rainmaker has brought our firm farther in six months than we could have done in six years. Their invaluable insight, ability to work with several personalities, and focused implementation have made them our single most trusted adviser.”

James Godfrey Parter | TSS CPAs

“Through the Strategic Growth Advisor relationship, Rainmaker has been a tremendous resource to us by helping us focus our efforts on the deliverables that we wanted.”

Terry Mitchell Principal/Owner | Jackson Thornton

“We engaged Rainmaker in a strategic assessment process which helped us improve in several key areas for future growth and to improve our work-life balance. Their experience and their genuine care for our goals were evident. I recommend Rainmaker if you desire a high performance firm.”

Roger Harbeson President | Monrow Shine & Co

“The Rainmaker Companies have been an integral part of our success. Their knowledge and understanding of our industry and of our company have made it so that we can bring the business to the next level.”

Frank Rowella Managing Partner – Reynolds + Rowella

Interested in Advisors?

To see if our strategic growth consulting services could be a fit for you or your firm, contact us today.